Product Launch
Well, it’s been a long time in the making, but they’re finally here!
New Product Launch Email Campaigns
We decided to make these product launch solutions available for targeting Business-to-Business (B2B) separately from Business-to-Consumer (B2C). There’s a widely understood difference between the tone and approach that must be taken when marketing to B2B audiences, which is way different than B2C, so we felt it important to optimize for each audience.
There are several kinds of solutions for running your product launch campaign available at this point:
- Do-It-Yourself Campaigns – we provide step-by-step instructions for the launch sequence and an email content outline
- Custom Launch Campaigns – these are affordable, fixed-fee “packaged solutions”, where we customize the launch content for a customer’s product and particular launch
These launch campaigns are ideal for new product introductions, as well as relaunching existing products or new version releases.
We’re working on a couple of additional mini-launch campaigns, which will be available later this week. More on those later…
So check them out here: Product Launch Email Campaigns
Enjoy!
Rick
P.S. Check out this new product launch process article to learn more about the online launch strategy and process to use in new product introduction events.
Tags: email campaign, Email Marketing, new product introduction, new product launch, Product Launch, product launch campaign, product launch campaigns, product launch processRelated posts:
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